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Strategy
We are a high-performing Swiss full-service bank. Find out how we are positioned and what core strategies we pursue.
Vision |
Basis
Law on Zürcher Kantonalbank, including public service mandate and group mission statement.
Vision: The bank that's close at hand
We are a regionally anchored, globally networked full-service bank that benefits from a unique combination of customer proximity, competence and responsibility.
- No. 1 in the Greater Zurich area: leading financial services provider
- Top player at national level: first-class provider of finance for discerning customer segments, sophisticated investment and asset management solutions (including pensions), as well as trading and capital markets operations
- Internationally successful: preferred partner for private banking, trading, trade finance and interbank business
Customer segments and markets
Customer segment | Greater Zurich area | National | International |
|---|---|---|---|
Retail Banking | x | - | - |
Affluent Banking | x | - | - |
Private Banking | x | x | x |
External Asset Managers | x | x | - |
Business customers | x | - | - |
Corporate customers, Key Accounts, pension funds, public authorities & institutions | x | x | - |
Financial Institutions, Multinationals (FIM) | x | x | x |
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