Inhaltsseite:Strategy

Promotion

Mission statement & strategy

We position ourselves as a high-performance, full-service Swiss bank.

Mission statement

Our vision

Close to you

We support, advise and offer solutions. Always, everywhere. For your whole life.

  • Internationally successful
  • Nationally strong
  • No. 1 in the Greater Zurich Area

Our goal

High-performance, full-service Swiss bank

  • Enthusiastic customers
  • Dedicated staff
  • Maximum financial security
  • Sustainable success

Our values

Inspiring

  • Motivate
  • Think ahead
  • Show courage

Responsible

  • Be reliable
  • Generate benefits
  • Be there

Passionate

  • Get involved
  • Enthuse
  • Persevere

Our roots

Bank of the people of Zurich

  • For the population and the economy
  • Business policy that is based on continuity
  • Economic, environmental and social engagement

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